Top 5 Delivered Meal Kits and Specialty Foods Apps on Android in New Zealand for Q2 2022

In Q2 2022, the performance of the top 5 delivered meal kits and specialty foods applications on Android in New Zealand showcased a range of trends in terms of weekly downloads and active users. Here’s a closer look at how these apps fared:

HelloFresh: Meal Kit Delivery from HelloFresh SE saw a consistent pattern in its weekly downloads. The app's downloads fluctuated between 700 and 1,050, peaking at 1.05K in early May. Active users for HelloFresh ranged from approximately 26K to 29K, with a noticeable peak of 29.1K in early May before stabilizing around 27K towards the end of the quarter.

My Food Bag experienced a steady increase in weekly downloads, starting from 167 at the end of March and reaching a peak of 315 in early May. The app maintained a stable number of downloads, fluctuating slightly but generally staying above the 200 mark.

Vivino: Buy the Right Wine had modest download numbers throughout the quarter, with a peak of 23 downloads in both late March and early June. Active users saw a bit of a roller-coaster trend, starting at 72 in late March, dipping to 32 in late May, and rising again to 58 by the end of June.

EveryPlate: Cooking Simplified had minimal activity in terms of weekly downloads, with numbers barely crossing single digits. This app saw the highest downloads of just 4 in both late March and late April.

My Muscle Chef also showed minimal download activity, with weekly downloads not exceeding 4 throughout the quarter. The highest download count was 4 in late March, with numbers dwindling to 1 in early June.

These insights are derived from Sensor Tower's comprehensive data analytics. For more detailed information and further insights, visit Sensor Tower.